Rori A complete digital platform for online sales and delivery
Your customer opens the app, orders a product, and tracks delivery live on a map — an experience on par with global platforms, tailored to your business.
Why do you need Rori?
Your customers expect same-day delivery.
They expect real-time order tracking. They expect to order in 3 taps. And you're still taking orders by phone and sending couriers out blind.
Off-the-shelf platforms take 25-30% commission per order.
And you don't own your customer data. Every order flows through their system, and you have no insight into who your most loyal customers are, what they order most, or how to bring them back.
Deliver anywhere — anytime.
Your platform. Your customers. Your data. The same experience users expect from major delivery apps — without per-order commissions, with full control over how you run it.
See the app in action
Four connected applications working together as one seamless system.
Customer App
Live Tracking
Courier App
Admin Dashboard
What your customers get
Not just features — an experience that keeps them coming back.
7 clicks to order. Best in quick commerce.
From opening the app to confirming an order: 7 taps in Rori — the shortest path of any quick commerce platform we've measured. We rebuilt the checkout flow with one rule: never make the customer do something the system can already infer.
Default address, default payment, repeat orders in one tap. Every saved tap is one fewer chance for the customer to abandon mid-cart — and cart drop-off spikes hard after click 9.
Website & Apps (iOS + Android + Web)
Your customer browses products, reads descriptions, compares prices, and orders — all in a few taps. The same experience on phone, tablet, and desktop.
Responsive design that adapts to every screen. A customer starts browsing on their phone during commute and finishes the order on their laptop at home. No interruption, no re-entering data.
AI Smart Search
Customers don't need to know the exact product name. They type "something for a headache" and the AI returns the right results. The search understands intent, not just keywords.
Think Google — but for your store. Even if a customer misspells a word or uses colloquial terms, the system understands what they're looking for and delivers accurate results.
Live Delivery Tracking
Customers see exactly where the courier is on a map in real time. They know precisely when to expect delivery. No more calling to ask "where's my order?" — everything is transparent.
The same experience as tracking a ride-share on a map. The courier moves, the dot moves, the estimated time updates. Your customer can go about their day instead of waiting by the door.
Expert Chat
Right from the app, customers can ask a pharmacist, nutritionist, or veterinarian for advice. Video call or text chat. Expert guidance at their fingertips.
Imagine a customer who isn't sure which medication to take. Instead of searching the internet or calling your store, they open the chat and get an answer from an expert in under a minute. That kind of trust builds loyalty.
Health Tracker
Customers upload their lab results. AI reads the values, tracks changes over time, and recommends relevant products. A personalized experience no other platform offers.
Instead of customers trying to interpret their own cholesterol or iron levels, the system does it for them. And it suggests what could help — supplements, vitamins, products already in your catalog.
Push Notifications
Order received. Order being packed. Courier on the way. Courier arrived. Every step — automatic. The customer is never in the dark.
Proactive communication reduces anxiety and drastically cuts down "where's my order?" calls to your team. Customers feel informed and taken care of.
What you get as a business owner
Full control over sales and delivery — from a single admin dashboard. No spreadsheets, no guesswork.
Everything in one place
An admin dashboard where you see all orders, manage products, pricing, promotions, and inventory. No Excel spreadsheets, no improvisation. One screen — your entire business.
How much did you sell today? Which product gets ordered the most? What's your average order value? You don't need to calculate — the dashboard shows it in real time.
Courier tracking on the map
You know where every driver is at every moment. Who's available, who's on a delivery, who's running late. Route optimization in real time.
When a new order comes in, you can see which courier is closest and can pick it up fastest. No guessing, no phone calls. The system suggests optimal assignment automatically.
Courier App
Your drivers get their own app. They accept orders, get turn-by-turn navigation, and log cash payments. No phone calls, no paperwork.
The courier sees their delivery queue, optimized route, and customer contact details. When they complete a delivery, they mark it done and you see it in the admin dashboard instantly.
Delivery Zones
Draw your delivery area on a map. Outside the zone — the system automatically hands off to a courier service. Every part of the city is covered.
In the city center, you deliver yourself in 30 minutes. In the suburbs, you hand off to a courier service. The customer sees no difference — the order always arrives. You optimize costs.
Multi-language & GDPR
Serbian, English, Russian — or any combination. The website and apps automatically adapt to the user's language.
GDPR compliance built in from day one: cookie consents, right to data deletion, personal data protection. Not an afterthought — it's part of the system from the start.
ERP integration & live inventory
This is every online seller's nightmare: a customer orders a product that's already out of stock. With Rori, that doesn't happen.
The system integrates directly with your ERP (SAP, Microsoft Dynamics, or any other) and syncs inventory in real-time. When a product sells in the physical store, Rori instantly updates the online catalog.
Result: customers always see accurate stock levels. No "sorry, this product is unavailable" after ordering. No manual spreadsheet updates. One source of truth for your entire business.
The Rori ecosystem
Three connected layers — user surfaces, services, and operations — working as one system in real time.
Customer orders → service layer processes → courier app gets notified → GPS tracks delivery → customer sees on map → admin sees in dashboard.
By the numbers
One system, countless businesses
Rori was built for a pharmacy, but its core is universal. Any business that sells physical products and delivers them to an address can use the same platform. The closer it is to the "catalog + expert advice + delivery" model, the less customization it needs.
Pharmacy
The original use case — medications, supplements, cosmetics.
Vet / Pet Shop
Food, medication, and accessories for pets.
Organic Food & Supplements
Healthy products with expert recommendations.
Wine / Craft Shop
Curated selections with sommelier recommendations.
Flower Delivery
Bouquets, arrangements, and express delivery.
Local Grocery / Mini Market
Everyday shopping with fast delivery.
Bakery Delivery
Fresh bread and pastries to your door.
Restaurant / Dark Kitchen
Food-to-order without middlemen.
| Feature | In a pharmacy | In any business |
|---|---|---|
| Product catalog | Medications, cosmetics | Anything |
| Smart search | "something for a headache" | "a gift under $50" |
| Expert chat | Pharmacist | Sommelier, nutritionist, vet... |
| Delivery + GPS | Same | Same |
| Admin dashboard | Same | Same |
Why not an off-the-shelf solution?
Alternatives exist. But each one has a cost.
Why not aggregators?
They take 25-30% commission per order. You don't own your customer data. You don't control the experience. Your brand is just another listing in their catalog. When they end the partnership — you're left with nothing.
Why not Shopify + plugins?
Limited localization for regional markets. No real live delivery with GPS tracking. No AI search. A monthly fee that grows with your product count. And ultimately — you're stitching together 10 plugins that don't talk to each other.
Why not build from scratch?
You could, but it takes 12-18 months and costs 5-10x more. A team of 5+ developers, a designer, a project manager. Rori is already built, tested, and proven in production — customization takes weeks, not months.
Interested? Let's talk.
We'll show you Rori live, answer all your questions, and suggest how the platform can be adapted to your business. No strings attached.
Let's talk